Open Your club
Bring about your success !
Become a Fitness Park
trademark owner
Joining the Fitnes Park network means choosing a solid concept and a highly profitable business model !
More than 10 years ago, Fitness Park made fitness more accessible to the French by offering a new model of network of gyms, allowing them to reach more people.
Today, Fitness Park has been voted France’s favourite fitness brand* for the fourth year running thanks to its club concept which continues to attract people by adapting to new ways of consumption and providing a unique experience for members.
The FITNESS PARK concept
GYMS
GREAT PRICES AND OPENING HOURS
DISCOVER OUR LATEST GENERATION OF CLUBS
JOIN A GROUP AND MARKET WITH STRONG POTENTIAL
+ THAN 260 CLUBS
in France, French Overseas Departments & Territories and internationally
+ 36 years
of experience, expertise and innovation
Only 9% of French people take part in fitness activities in France
this percentage can reach 14% in Europe or nearly 20% across the Atlantic without saturating the market
Only 9% of French people take part in fitness activities in France
this percentage can reach 14% in Europe or nearly 20% across the Atlantic without saturating the market
+ 10% of the market
covered by Fitness Park clubs
+ 850.000 members
who make us France’s favourite fitness brand*
more than 40% of French people want to resume sport
after the COVID-19 crisis to regain moral and physical shape. An intention to play sports never before known
more than 40% of French people want to resume sport
after the COVID-19 crisis to regain moral and physical shape. An intention to play sports never before known
RECEIVE TAILOR-MADE SUPPORT!
You’ll be accompanied by experts before, during and after the opening of your Fitness Park club.
A powerful brand identity
National advertising campaigns
A solid communication plan
Press and media links
A partnership with Google
Social media operations
Meet our experts
A unique and efficient communication
A powerful brand identitywith our members at the heart of our communication, who carry our positioning and our message “exceeding yourself, outperforming yourself” to succeed in life.
National advertising campaignsto make the brand shine and develop its notoriety.
A solid communication planto recruit, motivate and retain club members.
Press & media relationsto talk about Fitness Park on a daily basis (press, TV, influencers…).
A google partnershipto optimize traffic and digital performance.
Social media operationsto engage our members with the brand.
Fitness Park Heroes
An exclusive competition, available nowhere else, created by Fitness Park for its members:
1 sport challenge
to find our best athletes and the faces of Fitness Park
6 months of club activities
to prepare, qualify and exceed yourself
1 great final
in the heart of Paris to clinch victory
1
An approved and innovative concept that already appeals to nearly 1 million athletes and particularly Generation Z
2
Highly profitable franchise in a high-potential French market held at more than 10% by Fitness Park.
3
A leading cinema network with +14% growth in the number of subscriptions in 2022 vs 2019 against a market at -11%.
4
Support from experts with central services driven by operational excellence and the desire to simplify the lives of entrepreneurs.
5
A network of involved and participative franchisees made up mainly of multi-franchisees.
6
A powerful brand identity driven by the well-known and recognized baseline ““exceeding yourself, outperforming yourself” with an overall awareness of 84% in constant progression.
7
A brand elected for 4 consecutive years, favorite fitness brand of the French.
8
A strong community of committed members in clubs, on the Fitness Park application and on social networks (Facebook, Instagram, Tiktok, Twitch, Spotify, etc.).
9
A proprietary and white-label software suite allowing the modern and digitalized management of the clubs in the network.
10
A multi-award winning brand for its concept, quality of service, innovations and communication.
THEY’VE SUCCEEDED ALONGSIDE US!
I needed the best skills and expertise to launch my club project. Joining Fitness Park was obvious and allows me to go international.
Edouard Texte
opened 4 clubs in France and Master Franchise in Spain
What about you ?
entrepreneur or investor?
Open your Fitness Park club, a highly profitable franchise model, and benefit from our expertise, our market knowledge and our know-how.
Are you an independent club?
Transform yourself and benefit from the strong reputation of our network and daily support to give your club a boost.
Own multiple franchises?
Diversify by adding a business to your network which will be highly profitable in 18 months due to our position as market leader in fitness and support from experts.
Open your Fitness Park club, a highly profitable licence model, and benefit from our expertise, our market knowledge and our know-how.
Transform yourself and benefit from the strong reputation of our network and daily support to give your club a boost.
Diversify by adding a business to your network which will be highly profitable in 18 months due to our position as market leader in fitness and support from experts.
OPENING CONDITIONS IN FRANCE
Entry
fee
€45 000 excluding taxes
PERSONAL CONTRIBUTION
REQUIRED
€350 000
TOTAL INVESTMENT
AMOUNT
from €1 000 000
OPERATING
CHARGE
6% of turnover excluding tax (operating costs)
2.20% of turnover excluding tax (national communication costs)
Rather interested in opening
a market abroad?
Legal notices
*Study carried out by the Cospirit agency in September 2022 on the image of fitness rooms, with a sample of 1189 respondents aged 16 to 35.